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Nielsen announced today that it will give media publishers credit for content distributed on YouTube, Facebook, and Hulu.

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Nielsen To Incorporate Views On YouTube, Facebook, And Hulu Into Digital Ratings - Tubefilter
On Wednesday, Facebook announced the rollout of Watch, what it is calling “a new platform for shows on Facebook.”

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Facebook’s New Watch Tab Does Not Look Like a YouTube Killer at All
Amazon, Facebook, and Google could soon challenge the networks for big-time sports. And they’ve got deep, deep pockets.

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TV’s Sports Problem
Twitch and other game-streaming sites are big business, that much is established, but everyone’s waiting for things to sort of max out, and some thought that might have happened earlier this year.

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Twitch and League of Legends still dominate streaming, but YouTube is catching up
All-Star week festivities kick into high gear on Tuesday with the 2017 MLS Homegrown Game presented by Energizer at 8 pm ET on Facebook Live.

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Kick Off 2017 MLS Homegrown Game
YouTube, on an aggressive push to expand its footprint in online video, is said to be offering publishers more control over their own ad inventory in order to win their business.

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Google Said to Offer Publishers A New YouTube Deal
The world’s biggest football clubs are looking outside Facebook to host their live streams after the social network stopped paying them to produce live videos earlier this year.

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World’s biggest football clubs rethink Facebook Live - Digiday
Facebook is seen posting a sharp rise in profit when it releases financial results after the close of markets Wednesday.

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Facebook will show a sharp rise in profit when it reports earnings Wednesday, Wall Street believes
People aren’t watching TV like they used to, and Nielsen is working on ways to provide its clients, both advertisers and traditional TV networks, the most accurate view of who’s consuming content and how.

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Nielsen Is Now Including Hulu and YouTube TV Live Viewing in Its TV Ratings
Videos about football also have one of the highest engagement rates (only comedy and gaming content rank higher), with viewers liking, sharing, and commenting on a wide range of content within the category.

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Millennial Males are Turning to YouTube and Facebook for Football Views and News